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Video shooting. Techniques loved by pro broadcast directors

A creative video shooting course. Learn what pro broadcasters use to grab and excite an audience and tell a great story. Taught by a pro broadcaster

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Do you want to understand the creative techniques broadcast pros use when shooting for a TV show?

Would you like to be taught by a genuine TV broadcast professional?

Do you want to improve the quality of your videos, to the point where your audience can't get enough?

Are you moving from still photography to video, and are not finding it easy?

Are your videos just not getting noticed and shared on your YouTube channel?

As a professional video cameraperson, are you not getting noticed because your work is technically fine, but not creatively outstanding?

Then you have come to the right place.

Making great video is not some great secret that no one is willing to share. The trouble is, most video courses on the net are presented by filmmakers making wedding videos and low budget music videos for local bands. Very few are broadcast professionals. The proof is that most courses focus primarily on equipment, which requires limited creative insight.

This course is different

I am a broadcast professional for 37 years. And I've won international awards for my work. And I will teach you the creative elements needed to make great videos. So, if you want to improve your videos to the point where they enrapture the audience and have them begging for more, know this: It is NOT about getting better equipment!


  • Professionals worry about money,
  • Artists worry about light and sound,
  • Amateurs worry about equipment.

If you spend a lot of time worrying about equipment, is it not the time you stepped up to being an artist?

Even if you understand codecs, and cameras and sensors sizes and lenses, it is not enough. Knowledge without skills can never create a masterpiece.

And that is why this course is about honing your creative video skills. I do this in two parts. This course covers easy to understand shooting techniques that are used by broadcast professionals being paid upward of $1000 per day. The second course, is the creative editing: Video Editing. Inspire your audience with creative flair.

Cameras and gear

If you enjoyed a great meal, would you congratulate the chef by saying, "You must have a great stove?" Of course you wouldn't. It's the same with filmmakers. A great film is not created by a great camera. It's created by talented, creative people. And those people use tools (cameras and lenses) to do it.

So this course is not about the tools. It is about why a tool might be used in a particular way. So if you are in need of creative inspiration, then these courses are right for you.

We teach the creative part of video filmmaking.

We teach filmmaking skills at a level that can be understood by the lay-person or amateur filmmaker, from techniques used by broadcast professionals.

During this course you will learn what is needed to tell a story on video, while informing and entertaining the viewer, no matter who they are. You will learn the important elements that go to make up a story, the affect of the visual elements and the importance and affect of the audio track. You will learn to prioritise when shooting, to enable the editing process to be easy and intensely creative. By using the techniques taught here, you can become a great video storyteller.

There are 40 lectures and 7 quizzes. Most instruction is by video, with examples and samples.

  • Part 1. Identify what kind of programs do you want to make?
  • Part 2. The five most important element of video storytelling. The importance of audio.
  • Part 3. From still photography to videography, information versus emotion. The effect that audio has on an image.
  • Part 4. Shooting techniques: The 4-second rule is the secret to delivering footage for the edit. We also teach editing-in-camera versus shooting for the edit, and more.
  • Part 5. Shooting techniques: Perspective, zooms, lenses, light, composition, perspective, shooting interviews and much more.
  • Part 6. Equipment ideas.
  • Part 7. Conclusion and introduction to the editing course

Your lecturer

Andrew St Pierre White has 37 years as a broadcast professional, with international awards to his credit. He understands what it takes to capture great footage and audio to make compelling videos— even as a low-budget indie producer. And, wether it be a documentary series, a 30-second commercial or a YouTube product review, he has done them all. His YouTube channel boasts over four million views a year and his commercials and TV shows have been broadcast all over the world.

Latest testimonial on Udemy:

This is an excellent course for videographers who want to learn from a professional with over 30 years experience. BEST COURSE ON UDEMY. 10/10Richard Butler, 1 hr 21 mins ago ·

Testimonials from our seminar attendees:

"Even though I used to shoot still photos for a national news organization, I had no idea how different the video story-telling process is from still photography. In just one class with Andrew, I learned more about making a great video than I had in all my other classes combined. Andrew's practical focus comes from 30 plus years of being a doer, not just a teacher. And make no mistake, Andrew is a GREAT, humble and respectful teacher. Andrew's class opened my eyes (and ears!) to how to tell compelling stories through video, and made me a much better consumer of the art as well. Thanks, Andrew!"

Robert Towry

Monument, CO, United States

" I was fortunate to attend Andrews' class in Flagstaff, Arizona this year. A still photographer at heart, I wanted to make the leap into video making. With Andrews class I have learned so much and was so motivated that I want to become the next Spielberg! The course was informative and fun, from theory to fascinating clips that kept us all wanting more! There are many teachers who teach, but Andrew inspires and knows how to tell a story! "

Connie Blaeser

Spruce Grove, Alberta, Canada

Your Instructor

Andrew St.Pierre White
Andrew St.Pierre White

Andrew St Pierre White is a broadcast professional with 37 years in the industry. He is also a published author with over 16 book titles and has a large YouTube channel with over 4 millions yearly views and over 20 000 subscribers.

  • He's directed over 80 TV shows, many of which have been on major TV networks.
  • He's edited hundred of TV commercials and won several international awards for it.
  • He's also a passionate and involved teacher.

His work has been broadcast on networks, large and small, on four continents.

Class Curriculum

Frequently Asked Questions

When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.
How much experience do I need?
You will need video camera, or still camera with video capability. Your camera can be any HD camera. It can be basic, or high-end. It does not matter, because, like the best stove doesn't make a great chef, a great camera does not make a great filmmaker. You should have some video shooting experience. This course is intermediate. Ideally, you should also have some basic understanding of video editing using computers.
Who should take this course? Who should not take this course?
This video course is meant for those who desire to shoot compelling video. It ensures that your footage is ready for the edit. This course is essential learning for any still photographer wanting to get into video. We focus on creating great content. We believe that far to much emphasis is given to equipment in most courses available today. This course may be too advanced for you if you have never shot stills or video before. While we discuss the pros and cons of various camera tyres, if you want to know what specific camera, what lens, what codec, what lens hood to choose, this course may not fulfil all your needs.At the end of my course, students will have a clear understanding of what is required to shoot for the edit. Their footage will not only be better, but better suited to great storytelling and audience retention.

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